Tuesday, October 9, 2007

Are You Linkedin to Poor Service?




Poor service is not restricted to classic businesses. Bill Tully's tale posted on his siteLinked in account Suspensionshows how the social-networking site Linkedin are getting it wrong. You will see the irony if you follow the link to their page 'Relationships Matter'

Like alot of technologically inspired businesses, linkedin has overlooked the fact that the very medium it seeks to utilise to grow its business can also come back and bite it in the rear. Clearly absorbed with 'technical genius of its business model it has totally overlooked the customer perspective in its approach.

Clearly there is a lack of deep marketing talent, otherwise the notion of 'customer journey' would have guided their service design

1 comment:

Tully said...

It is now DAY 4 and I have only received the single email from them telling me why. Still no access to my account, connection invitations piling up, still getting LI "stuff" by email, yet no word from them.

Really, the longer this goes, it's just more content for blog posts... and not good/favorable ones either...